How does Pinterest drive traffic?

Pinterest serves a slightly different function in social media. It is not the place where you converse to the same degree as with Facebook or Twitter and it is not another blog site. Pinterest is a social/visual "virtual pinterest images downloader online" that allows users to post (pin) images or videos from the web to their own (and others' boards) and browse Pinterest.

Once a Pinterest account is created, virtual boards created within the account can be categorized and the user can add descriptions as reminders of why a picture or video was saved. Many (but not all) images/pins link the Pinterest user back to the website source for easy access at a later time. The account owner-user can invite others to pin content of related interest to the board, or can restrict it to personal use, only.

One media writer describes Pinterest as a "database « of intentions". An individual often uses his or her Pinterest board to collect ideas, specifically visual images, of something desired. For instance, you may want to see pictures of wedding gowns (a popular subject on Pinterest). Pictures of interest can be "pinned" to the board.